Atwell Corporation

From Graal Military Wiki

The Atwell Corporation was chartered on Ol' West in 2017 under the name of Dax & Son Textile Company. The business was licensed to Perseus Dax by Kevlar Vaughn, allowing it operate under Aurean laws and customs.

2017

When it first opened, Dax & Son was the first, and arguably the only successful business in the Western Aurean kingdom. It's products were cheap at this time, costing a mere 3,000g per body. The first customer was Morzan. Business was slow, with only a few customers ordering heads and bodies during the first few months.

The first body with the D&S trademark

2018

As the year progressed, Dax & Son grew more and more popular. Percy was struggling to keep track of each commission, and the process to place an order by messaging Percy on Graal, or Discord was inefficient in general. Perseus had an ah-ha! moment. The next week, after putting the finishing touches on the project, the Dax & Son Discord server launched. It greatly simplified the entire process, providing a way for anyone to view the pre-made stock, place an order, or just see the prices without having to wait for Percy to be online. The Discord server increased the company's productivity by a large margin, no longer would Perseus have to slowly explain how everything worked to everyone who asked, he could simply send a Discord invite link. The server populated quickly, the Dax & Son Textile Company was a common 1950's household brand like Maytag or Wonderbread.

Aurea Football Club player uniforms, manufactured by Dax & Son

The Dax & Son Textile Company would later accept a contract to design and tailor all of the Aurean Football League uniforms.

2019

In August, Dax & Son Textile Company was rebranded to the Atwell Corporation.

Product quality, as it progressed throughout the years.

Alongside this change, a staff of marketing employees and an additional graphics artist were hired.

2021

The Atwell Corporation returned after a year-long break from service for the 2021 season, and with more activity than ever before.

Her return came brought even more groundbreaking methods and opportunities to buy high-quality graphics to the masses.

Perseus launched the first of it's kind, the Winter Series catalogue, featuring over a baker's dozen premade bodies ready for sale and use.

The Winter Catalogue* was an instant hit, with several pieces being purchased the same day of it's release.

The catalogue would be browsed by many in the following weeks, but was ultimately forgotten as activity on Olwest began to slow down and demand stopped.


*Please excuse any formatting errors, the example shown is a draft document and was not the final print.


Full link to the catalogue:https://drive.google.com/file/d/1qVJ2WOY3Q8N5rqKxbKW9aDUWRZt19u

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